What began in 2006 as a small sale to help our customers stretch their year end flexible spending dollars, has grown into the most anticipated eyewear event in the midwest. 

Every Frame in our Stores is on Sale Through Dec. 31st

Starting Thursday and running thru December 31st, you will have six days to enjoy amazing savings on the highest quality handmade eyewear available anywhere.

• Every Frame in our collection is at least 20% off.  Some up to 70% off.

• Entire collections of Etnia Barcelona eyewear is 50% off.

• Save even more on brands like J.F. Rey, Jean Phillipe Jolie, Niloca, and True Eyewear, all FREE with lens purchase.

• MYKITA MYLON, Etnia Barcelona, and SALT are discounted at least 50%.

• Sunwear by KREWE, Maui Jim, SALT Optics, Rudy Project and more, all discounted at least 50%.

Need a New Rx?

Don’t Worry

Shop now!

You can save big on your frame and we will just set the order aside until you have time to get a new exam.

Come Join the Party

See store for more details, extended store hours and additional information.