Skip to content

Salt. Optics

The Story

Established in 2006 and created in coastal California, Salt. applies over 30 years of experience in building brands, developing products and servicing customers in the optical, fashion apparel and accessories markets.  Inspired by the need for eyewear that is stylish, technically advanced and appropriate for their lifestyle, the founders of Salt. set out to provide the optical industry with an independent alternative.

Salt. optics is an independent lifestyle company that creates premium handcrafted eyewear for people who like simple things made well.

The design aesthetic is timeless.  Impeccable quality and useful technology.  Salt. frames are handcrafted for a pure fit.  They are modern yet honor the past and are driven by a minimalist sensibility in all things.